{"product_id":"kenvision-for-shell-mrpl-kenvision-turns-every-fuel-stop-into-a-smarter-retail-opportunity","title":"Kenvision for MRPL","description":"\u003cp\u003eMRPL locations are more than just petrol stations. They are high-frequency retail touchpoints, serving hundreds of consumers each day in the forecourt, convenience shop, and service areas. However, the vast majority of that retail potential remains untapped.\u003c\/p\u003e\n\u003cp\u003eKenvision is an AI-powered video analytics software that connects to your existing outlet cameras and converts ordinary footage into valuable business intelligence. Kenvision provides MRPL outlet managers and regional operations teams with real-time data on forecourt behavior, in-store shopper flow, queue management, and loss prevention, allowing them to convert more fuel customers into store shoppers, increase basket values, and run leaner, more profitable outlets.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProduct use cases:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e1. Fuel to Store Conversion\u003c\/strong\u003e - Only 30% of fuel buyers visit the convenience store. Kenvision analyzes this gap and assists management in implementing targeted interventions such as improved signage, forecourt promotional displays, and staff engagement techniques to raise shop admission rates and basket values.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e2. Rush Hour Management\u003c\/strong\u003e - Morning commuter traffic between 7-9 a.m. produces huge lines at the counter. Kenvision's footfall and queue data enables shift managers to arrange more counter staff during this time, ensuring speedy service and customer satisfaction.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e3. Impulse Purchase Optimisation-\u003c\/strong\u003e Heatmap data reveals customers walk directly to the beverage fridge and back to the counter, bypassing the snack and confectionery aisle entirely. Management repositions key impulse items near the beverage section. Average basket value increases.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e4. High-Margin Product Placement-\u003c\/strong\u003e Car care products, travel needs, and premium snacks are high-margin items now located in low-traffic areas. Shopper flow data identifies the high-traffic path, and management relocates these products accordingly, resulting in a direct increase in sales.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e5. Forecourt Theft Prevention -\u003c\/strong\u003eThe Kenvision loss prevention module detects unusual vehicle activity near fuel stations. The system warns the forecourt management in real time, stopping fuel theft before it happens.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e6. Loyalty Promotion Effectiveness\u003c\/strong\u003e - If there is any promotions like \"fill up and get 20% off in-store\" promotion. Kenvision tracks exactly how many fuel customers redeemed the offer in-store, what they bought, and how it affected average transaction value — giving the marketing team clear ROI data.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e7. Late Night Operations\u003c\/strong\u003e - Footfall data\u003cspan style=\"font-size: 0.875rem;\"\u003e shows that between 11 p.m. and 5 a.m., retail activity is limited. Management adapts late-night staffing accordingly, ensuring safety and service while lowering unnecessary operational expendi\u003c\/span\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003etures.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e8. Stock Availability During Peak Hours\u003c\/strong\u003e - Kenvision's shelf monitoring detects a gap and warns the stockroom personnel, ensuring that restocking occurs before customers notice and sales are lost.\u003c\/p\u003e\n\u003cp\u003eThere's no new hardware. There's no disturbance. Simply make better selections from the beginning\u003c\/p\u003e","brand":"Big Tech Market","offers":[{"title":"Default Title","offer_id":52215440146713,"sku":null,"price":8000.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0989\/7069\/8009\/files\/kenvision-is-an-ai-powered-video-analytics-software-that-connects-to-your-existing-outlet-cameras-and-converts-ordinary-footage-into-valuable-business-intelligence-kenvision-provides.png?v=1780464393","url":"https:\/\/bigtechmarket.com\/products\/kenvision-for-shell-mrpl-kenvision-turns-every-fuel-stop-into-a-smarter-retail-opportunity","provider":"Big Tech Market","version":"1.0","type":"link"}